Among all the existing marketing channels. Adverti on Google is consider one of the most effective channels. Through advertising on Google , businesses can enjoy a wide range of advantages that I will detail later. However, it is important to remember that in order to maximize the results of the […]
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The secret to the success of a marketing campaign is first and foremost to reach the target audience when they are attentive to receiving marketing messages, are in the right mindset, and at exactly the time relevant to them, when they are hot and ready to make a deal and […]
To the same extent that you can target your marketing messages through Google advertising and target them to the target audience you are interested in, you can also avoid the flow of low-quality traffic to the website. Low-quality traffic to the website can cause you double damage: First, it will waste […]
The great ease with which it is possible to set up an advertising campaign on Google Ads sometimes leads quite a few business owners to think that it is worthwhile to set up and manage an advertising campaign on Google alone and without the help of a Google Ads advertising expert in […]
If you chose to implement the marketing campaign of your business by yourself using the Google advertising system in order to promote your business, you may have made one or more of the following mistakes, which made your campaign ineffective. Incorrect selection of target phrases In-depth keyword research is a […]
A Google advertising expert will allow you to adapt the advertising strategy to the needs of your business, and take into account its seasonal characteristics, its turnover, the capacity of the services it is able to provide, the need to have a minimum group of buyers in a given period […]
In the characterization process, we will understand, among other things, the entry barriers of our products, we will understand which products are more relevant and which are less, and most importantly Because immediately after the characterization process, the process of building the strategy begins. And much of our way of […]
Think about the audience, your customers and not about you – many times as professionals we forget the customer’s side and what interests him sometimes what seems simple and clear to us is complex and complicated for our customer. Be creative – understand that the same goal can be reached […]
The loading speed of our website is very important because it is primarily what separates the surfer’s encounter with your website and the first impression of the website. Many surfers even now experience this problem of slow websites and impatience is not lacking in any of us and I believe […]
If we want to make our work more efficient we should start using a project management system or software. One of the most recommended software for companies in a variety of fields of activity (including lawyers, high-tech companies, internet companies, translation companies, factories and more…) is the Monday.com system system . This system is […]
A sponsore campaign on Facebook is a campaign that focuses on the niche of the social channel developed in Israel, and we can also say that throughout the whole world – Facebook, or if we translate it into spoken Hebrew: Sefer al-Henif. Facebook is expose to a wide target audience […]
A sponsore campaign on Facebook is an effective way that achieves proven results, to increase exposure to the target audience, to warm up potential customers and to flow hot leads that are ready to buy the product or service. It is recommende to create the sponsore campaign in the business […]
At SFB Digital Marketing, all data is measurable, associat with campaigns with pre-set goals and coordination of expectations. Thanks to a correct analysis if there is existing data in the account. And whether or not then with a correct research of the target audience, it is possible to target the […]
Conversion is an action that a surfer performs and is consider the achievement of some goal according to the definitions of the goals of the business. For example – an ecommerce site will define as a conversion purchases in the store and newsletter registrations. Another example – a promotional website […]
Since social networks are a leading advertising channel, it is understandable, because smart people have already taken advantage of the widely distributed channel to market businesses and generate more sales and leads for them. Social networks provide wide and varied exposure, with target audiences of various types, and with increased […]
One of the most useful features in social networks is the ability to target the customers, that is, to choose which pairs of target audiences will be expose to the advertisement, thus distilling the ad or post according to the target audience, as well as avoiding an unnecessary budget that […]
There are several ways to appoint someone responsible for the advertising channel that goes through social networks. The first option is to hire an advertising agency, which will be responsible for the characterization, strategy and of course the process. The bonus of this option is that it is professional, the […]
One of the most prominent advantages of video advertising is the ability to reach the target audience with clear, explain, and demonstrat content, with very little effort. If, for example, you are interest in marketing a digital product, demonstrating how it works, or explaining how to handle various faults in […]
YouTube provides advertisers with different ways to reach their target audience through marketing ads. In order to advertise products or services, advertisers can use the following advertising methods. These are ads that allow the surfer to skip them after 5 seconds from the moment they start showing. Although these ads […]
YouTube is a great platform that can be use by business owners to increase brand exposure to different target audiences. It allows businesses to portray themselves as a source of authority in the niche in which they operate, to demonstrate the operation of a product or service they provide, to […]
This is the most complicated subject ever. How does a cell work? Oh, my goodness. That’s more complicated than how does New York City work? Right. And and so I lost. And then a couple of weeks later, I was like, wait a minute, I’ve seen this before. And I […]
Okay. And so this was a credibility game, if there ever was one. In fact, science, I think, Chandler, I think you’d be very fascinated to hear this. People think of science as a cold, clear, black and white objective. It either works or it doesn’t. Proof based profession. And […]
But here’s the crazy, crazy punch line. So. In 2004. I go to China to visit my brother, who’s a missionary teaching English, and he and I get in a conversation and he goes, “You know, Perry, I don’t really believe this Christianity thing anymore. And I’m about to be […]
I was a good writer. Well, one day I get this phone call and this guy says, “Hi, my name is Matt. I’m from the ISA and we own this magazine that you write stuff for. And we have a book division and we are looking for somebody to write […]
Facebook is four. I think all of the other ones are first editions. I have a I get to this later, I have an Ethernet book and it’s third edition. So it’s kind of a crazy story. In fact, you aske me “What was your first book?” And this was […]
And from my point of view, it’s like, “Oh, engineers figures how to sell stuff, by newspapers and direct mail.” That’s what this actually is. And so we just moved it on to the Internet. And so because of the way we write the books, those books usually last about […]
Perry Marshall [00:10:35] Oh, that’s a great question. And here’s here’s how I do it. In fact, this is really core to how I do all of this. Though I do not look at it as though the topic is changing. So one view of of Google’s platform or Facebook’s platform […]