Companies do not compete only for product. But for service. Logistics or loyalty are decisive when choosing one provider or another. And this is where digitization represents a new scenario for those industrial companies that want to take advantage of it. It is Wuhan phone number just about the possibilities […]

Its data indicates that the risk for brands grew in all media channels in which companies they were positioning digital advertising. The risk that brands had to face in online advertising is similar to the one they had to address in 2017. They explain in the Tongliao phone number study’s […]

Which is seeing how everything is taking much longer than it initially thought. Above all. The Spanish yearn to recover their social life. And share moments with others. Such as going out for a drink or sharing with friends at home. They want to go out. Shandong phone number and […]

And this is reflected in the shopping basket. One of the great changes detected is that Spaniards alike buy fresh in physical and online stores. Something unthinkable a few years ago.This is because during 2020 they have been forced to purchase this type of Northeast phone number through digital channels. […]

Consumers continue to avoid making purchases in physical stores Online purchases gain weight in Spain: 4 out of 10 Spaniards (41%) say that they will increasingly buy more online Tags shopping consumers trends stores read later favorites 0 ads udima. A complete list of unit phone numbers . Distance University […]

As has happened in 2020 in the economy as a whole. Has not been immune to the ups and downs caused by the situation resulting from the covid-19 pandemic. In order to find out how the advertising investments of the pharmaceutical sector in the general Anhui phone number have worked […]

But even so the gender balance (which taking into account the distribution of the population is not only fair but logical) is higher than that achieved in new hires for other management positions. Men were 92% of the new chief revenue officers. But these Uganda phone number only give a […]

Only 32% of users consider the carbon footprint important and take into account when choosing a means of transport to make a trip. A percentage similar to that of those who never take it into account (29%). And only 22% of those surveyed are proud of the Ukraine phone number […]

Further opening up its potential. Likewise. Applying technology in this new domain makes another element clear. The application of these tools is not limited to certain sectors. Anyone. No matter how traditional or linked to the tangible and physical. Can Uruguay phone number the experience by applying it. To find […]

Programmatic In the list of things that Amazon has been launching in recent years and with which it has been impacting the market. Different issues have entered that could almost be said to be expected. Amazon has created a conglomerate of its own Vietnam phone number . With an increasingly […]

Edition of the benchmark event in Spain on Data Driven Business Confidence. It is almost a magic word when talking about brands and their relationships with consumers and one that is mentioned when analyzing what the companies with the strongest positions do. Even more subjectively. When it comes to brands […]

4th Edition of the reference event in Spain on Data Driven Business Who else and who less has been discovered paying for some service in which he signed up to try and forgot to deactivate the renewals. It usually happens with streaming services. You sign up to try the service […]

Comparing pre-pandemic and post-pandemic shopping preferences. Expectations to buy “everything” or “almost everything” in the store fell 14%. From 54% to 40%. The largest decreases were registered in Spain (19%). Italy (18%) and the United Kingdom (18%). The Paraguay phone number decrease was observed in Germany. Factors that drive the […]

They are also commonly advertised on ecommerce platforms to drive sales at the point of sale. Chinese FMCG brands spent 35% of their total budgets on online video and 13% on ecommerce in 2020. “E-commerce will be the key battleground for Peru phone number for FMCG brands in the years […]

Down 10.7% to $26.7bn. This was not due to a decrease in demand. On the contrary. The demand skyrocketed as people stopped eating in restaurants. Cafes and bars and moved consumption into the home. Instead. FMCG companies were faced Portugal phone number with the challenge of ramping up production. While […]

What changes in terms of price This perception changes how consumers see the brand and its products. But it also has an impact on other elements linked to purchasing decisions. It is what happens with the price. When the product is linked to luxury and Qatar phone number exclusivity. The […]

Digital Marketing Courses Digital Marketing programmatic In one of the chapters of Superstore . An American sitcom that follows the employees of a Walmart-style hypermarket. One of its clients annoyedly asks why they have products of such little value. Such as shaving products. Locked up in cabinets. In a Romania […]

The sole objective of being more competitive in their sector and that has more than 90 stores distributed throughout the Spanish geography; and Valencia Basketball. The main basketball team of reference in the Community both for its men’s and women’s Senegal phone number . Which has a quarry of girls […]

Official master’s degrees online or the doctorate at a distance. The best option to study online. Marketing in the Valencian Community successfully resisted during the year of Covid-19. Companies are aware that. If it was already so before the pandemic. Now it is Slovenia phone number more important than ever […]

Revealing a 15% yoy decline in influencer sponsorships. And provides a barometer of the social issues that took priority on the Facebook platform in Q1. Up 141 % in the number of Facebook Pages that mention Black History Month. Key takeaways from South africa phone number the report: The rising […]

This is a profile that already existed before the pandemic. According to our 2019 E-shopper Barometer. But whose impact in this sector until last year was almost residual. They are mainly characterized by having greater purchasing power and show a more traditional way of buying online. Predominantly using the computer […]

In order to have the complete picture of brand loyalty and the relationship established with it. For this reason. Data such as retention. Purchasing behavior or the increase or decrease in sales are not remotely irrelevant to understanding brand loyalty or not. They are one of the elements that rounds […]

Marketing and emotions: why companies should also clearly measure the emotional impact of their brand products To understand what makes consumers loyal to the brand. It is not enough to know what they feel. It must be converted into measurable and Tunisia phone number data Tags marketing emotions fidelity measurement […]

Why companies should also clearly measure the emotional impact of their brand products To understand what makes consumers loyal to the brand. It is not enough to know what they feel. It must be converted into measurable and comparable data Tags Kuwait phone number marketing emotions fidelity measurement read later […]

Companies need to ensure the engagement of consumers and get them to return to their spaces again and again. To get hold of new products. Fast-fashion brands managed to de-season fashion consumption and increase consumer returns by creating faster fashion cycles. Ecommerce could achieve this constant return and this growth […]

The population consider that customer service directly influences their decision to purchase or repurchase a service and 75.6% of users state that they would change providers if they received disappointing customer service. On the other hand. 61.1% of users are Lebanon phone number willing to spend and be more loyal […]

The figures come from the data of the last quarter of 2020. The last of those with results. Which confirms that consumers feel a certain weariness in the face of the crisis and that they have already started their awakening towards a consumption closer to the pre-pandemic. For this reason. […]